Dan Kasper, former Special Ops member and current CEO of Wishlist Rewards, joins the podcast!
Meet our rockstar head of biz dev who loves traveling and kickboxing
What brought you to Corus?
I was Jason's sales rep at the first company I worked for in this industry 6 years ago. We stayed in touch over the years, and I became more interested in the vision Jason had for Corus and the direction he wanted to take the company the more we spoke. After deciding to depart from my last position, it was the right time and an easy choice to join Corus. It's been a natural fit for me.
Topics: our team
On the latest episode of Data Decisions with Corus we host Mike Stevens, a 20+ year veteran of the market research industry. Mike shares his insights about how teams can evolve with new technologies and skillsets, and what pitfalls he commonly sees people falling into.
Mike started InsightPlatforms.com as a way to easily share information about the myriad platforms that exist to help companies with market research. Additionally Mike works as a consultant to help companies implement various market research strategies.
Holy *&^$ it’s almost the end of the year! This is the time to start digging into your budget line by line and asking the hard questions about your relationships with the software and vendors you’ve worked with this year.
Reviewing and planning your marketing budget is an obviously important part of Q4. We want to help make this process a little easier by diving into a review of items that you should think about as you prepare to make 2020 your best year ever.
Patrick Stewart, friend of Corus and data science expert, joins the podcast to discuss his background and how one might start the process of building a data warehouse.
A little background on Patrick: He currently serves as Vice President of Data Science at Rocky Mountain Resources where he is responsible for building and maintaining the organization's data infrastructure, and leveraging internal and external data to improve profitability of all business units. Prior to joining RMR, he was a Sr. Manager of Data Science for Nordstrom where he assembled and led multiple teams in the marketing and risk strategy divisions. Prior to joining Nordstrom, he held leadership roles at Sports Authority where he used analytics to generate value for multiple departments, including marketing, pricing, merchandising, and operations. Patrick began his professional career as an analyst in the telecom and banking industries. He received a B.S in Economics from Rochester Institute of Technology and an M.S. in Data Science from Northwestern University.
Corus CEO Jason Abromaitis dives into his background with basketball, both as a player and a coach, and how it applies to running a startup.
Our head of marketing, Drew Chambers, sits down with John Garrett of the Green Apple podcast to discuss his passion for cycling and how that impacts his business mentality. A great listen, check it out here!
Topics: in the news
Working in the agency world (marketing, creative, digital, etc.) requires not only an intimate knowledge of your prospects, but their target customers as well.
Corus's robust platform isn't just for companies looking to find out about their customers or potential customers (or employees, or constituents...the list goes on :)). It's also a really valuable sales and operating tool for creative agencies.
The good folks at Insight Platforms chose Corus as one of the best research marketplaces available"It's ambitious, and one to watch"
Conjoint analysis is the best way to get the most out of bundles. How does a team collaborate with this powerful tool to get the most out of their bundling strategy?
In a previous post, here, we introduced conjoint - its background, uses, and values. In this mini-post, we’ll focus on two specific industries we work with extensively - insurance and restaurant providers. What do these seemingly unrelated industries have in common? Bundles.