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Meet our Team - Ben Blackburn, Sales Whisperer

Posted by Drew Chambers on Mar 6, 2019 8:14:12 AM

As part of our ongoing series, meet our sales guru, Ben Blackburn

  • Tell us a little bit about yourself and your background:

I am from the Midwest and have lived in Texas, Utah, and now Colorado. I enjoy traveling and have visited 9 countries outside of the US so far. I really enjoy learning about history and culture, and have been able to see some impactful historical sites like the Vatican, the site of the Berlin wall, and Pompeii to name a few.

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Topics: market research, get feedback, our team, Help

Use Case Examples - Getting Feedback from People You Don't Know

Posted by Pearl Dixon on Feb 13, 2019 7:55:00 AM

In the second installment of this series, we talk about how the Corus platform can assist with informing a business decision based on feedback from people not in your CRM or customer base

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Topics: Insider, get feedback, Help, use case

Hard Math With Kevin Ep. 5 - Time Series Forecasting

Posted by Kevin Mabe and Drew Chambers on Feb 6, 2019 8:02:00 AM

In the latest episode of our ongoing series "Hard Math with Kevin" - our Chief Analytics Officer Kevin Mabe goes through a forecast using our sample time series analysis, and how the addition of a potentially statistically significant variable can change the overall forecast.

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Topics: Insider, market research, data analysis, get feedback, dataresearch, surveying

Best Practices for Shorter Surveys (Part 2)

Posted by Morgan Stempf on Nov 28, 2018 12:25:18 PM

If you joined us last week, you’ll remember that we here at Cor.us are testing different ways of improving survey construction, with a focus particularly on completion time. (Here is the link to the previous post if you didn’t see it! Shorter Surveys). In that previous post we looked at respondent’s age as a driver.

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Topics: Insider, market research, data analysis, survey, get feedback, dataresearch, surveying

Best Practices For Shorter Surveys

Posted by Morgan Stempf on Nov 15, 2018 3:05:05 PM

If you work with consumer surveys, you’ve probably at some point been told to “keep it simple silly” (or maybe they used a meaner term), and you probably rolled your eyes. Yes, what a wonderful principle, so long as it’s not being leveled at us. Still, there are times in research when simplification is so obviously required that it can be surprising how much disagreement this will provoke.

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Topics: Insider, market research, data analysis, survey, get feedback

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What are the things that surprise and excite our team? Is Net Promoter Score really the best way to think about customers? Is customer service truly a dying art? Why do polls get things wrong? What are the true value drivers for successful businesses? How do you know? Read here to find out!

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