The latest episode of our series Hard Math with Kevin showcases the results of our previous sample. We've set up a factor analysis and are now reviewing why our initial intuition yielded the incorrect information. An important perspective on why this type of analysis is so crucial to the decision making process in marketing, product development, and employee interaction.
We tackle some of the more common questions about Cor.us that we receive
Q: How many people can Cor.us reach? Are they truly representative of the broader population?
A: Cor.us currently has the ability to reach over 80 million respondents in 135 countries. The way that we've integrated respondents means that we can drill down into very specific demographics easily. Bear in mind that the more specific you get and the larger the audience you need, the more time that will take. To date, we've had over 8 million completed questions and we haven't had an issue finding the respondents that a client needs!